Welcome to the FullEffect life

My name is Michael A. Campbell and welcome to the FullEffect Life where I share my experiences while living and working in California.

I began my career at Intel where I did planning and supply chain management after completing an MBA at the University of Wisconsin –Madison.  Subsequently, I moved into product marketing where I literally moved my life to Tokyo, Japan — a place where I always wanted to live and work to get a better understanding of customers, the market, and Japan culture.

Me and my lovely wife have two children who keep us busy and young each and every day.  Because of my family, my life is constantly in FullEffect!

I look forward to sharing my thoughts and experiences living and working in Southern California.

LATEST BLOG POSTS


  • The Golden State Warriors: A Team First, Super Second!

    On Tuesday, June 12th, the Golden State Warriors celebrated with their fans in the Bay Area their third championship in four years. As someone who just moved here, I cannot help to marvel at what this team has accomplished as… Continue reading

    The Golden State Warriors: A Team First, Super Second!
  • Design Thinking is…Thinking

    I attended a Design Thinking event hosted by the Keizai Silicon Valley association in Mountain View. It was a fascinating discussion about how design thinking can (and should be) used as a engine to spark innovation with Japanese companies. During… Continue reading

    Design Thinking is…Thinking